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You’ve set up a great online training course but you don’t see a lot of people attending your training. 

You try to ask for feedback but the employees are too busy to give any. 

Now how on the earth are you going to find out what is going wrong? Trial and error? That is too time-consuming and we are on a budget. 

This is exactly where learning analytics can help. Integrating your Learning Management System with learning analytics can help you analyze data related to your eLearning course and the learners availing it. 

Let me help you with how you can use analytics to make your online training effective. Before that, let’s understand the basics. 

What is Learning Analytics? 

Wikipedia defines learning analytics as- 

“Learning analytics is the measurement, collection, analysis, and reporting of data about learners and their contexts, for purposes of understanding and optimizing learning and the environments in which it occurs.”

Let me break it down for you to understand it better. 

Measurement: A learning analytics tool will give you a lot of quantitative data. You get data on a lot of different matrices. For example, the total number of online learners learning a particular course.

Collection: Collecting data is quite tedious. But with a learning analytics tool integrated into your LMS, you can easily collect a huge amount of data with ease. Continuing the previous example, you don’t have to sit and enter the data of every online learner. The system retrieves data on its own to make a database. 

Analysis: It goes even further to present a detailed study of the collected data. The data collected gives you when, where, how, and what about the learner but the analysis helps you find the why. It helps you understand the reasons behind a particular behavior. 

Reporting of data: You get all the information and the analysis in a report. A very common type of report is the progress tracking report. 

Understanding and optimizing: Learning analysis helps you understand the learner in a better way. Once you understand these things you can make your online training program better. 

Learning analytics can give a lot of different data that you can use, but the way it is presented makes a difference. Some make it easy, some make it hard. Some give only basic data while some promise advanced data. For example, the learning analytics of Docebo presents data in a clear and easy-to-understand format. It also lets you customize the dashboard and shows advanced data and analysis. 

Read more about Docebo’s Learning Analytics tool here.  

Gathering data alone will not solve all the problems. You will have to use this data in a way that helps you make a better online training program. Understanding which data is useful and which isn’t is the key to getting the best out of learning analytics. A term that will be repeatedly used further and in every analytical tool is KPIs. 

What are KPIs? 

KPI stands for Key Performance Indicators. It gives you quantitative data of different matrices. You have to use this quantitative data to come up with valuable insights. There are different KPIs for different matrices. 

For example, you want to find out which is the most liked course of all. What are the criteria that you should be studying? Is it the number of registrations on the course? But I may enroll in the online course and may not like it. So the number of registrations is the incorrect KPI for this query. The most correct indicator for this query is the number of likes/ ratings the course has received. 

Selecting the correct KPI is hence the most important thing while analyzing the data. 

How to use learning analytics to make your online training effective

Analyzing the audience 

Constantly study the audience for whom the online training is meant. For instance, you are developing a course for freshers, who are also very young and tend to get bored easily. So if you have this data you can include some fun activities and gamification to make the online training more interesting. Personalization is key to an effective eLearning program. You can analyze your audience and make the online course design most suitable for them. You can also study their demographics, learning habits, and even which device they use to use the LMS. 

Progress reports 

You can use learning analytics to track the progress of each employee. You can go further and see where they are finding difficulties. The simplest way to check this is their assessment score. You can recommend different branching scenarios for people lagging. Similarly, you can send reminders to people who are making slow progress. 

Decision making 

Whatever decision you make, if it is backed with good analysis and facts you can never go wrong with it. Even the simplest decisions like whether I should use a text file or an infographic to explain a particular topic can be made using analytics. All you have to do is study the right KPIs. Learning analytics can help you make actionable decisions and tweak previously made decisions. 

Make predictions 

Learning analytics can help understand the state of your online training in the future. For this, you have to use the tool to make a comparative analysis between the online learner’s past data and current data. Based on the changes you can predict the changes that are most likely to occur in the future. You can use this method to predict risks, extra capital investment, etc. 

Give recommendations

You can use the data of the learners to give recommendations regarding what course they should take up. If your LMS has a social learning feature you can use recommendations to ask people to join a conversation. 


Just creating the online training course isn’t enough. You have to analyze how good or bad it is and make changes accordingly. Learning analytics collects all the measurable information and presents it in the form of analytical reports. You can use this data to make better decisions and even predict risks. The one thing that you need to get right is choosing the correct KPIs. Analytics can help you give a personalized experience to your employees. Leverage the learning analytics tool to make your online training more effective. 

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